SPLiCE (Society of Product Licensors Committed to Excellence)
Kimberly A. Kociencki
Brand Licensing Best-in-Class Do's & Don'ts
Join me to learn licensing industry best practices that exemplify what licensing is and is not. IP Licensing can be distinctly desirable for the Licensor, the Licensee, and the Retailer when managed with a proven road map. Learn the benefits to drive lucrative extended brand experiences through licensing while creating successful economies of scale.